Attention
is again on fuji music as Goldberg is set for the third edition of
‘Fuji to Bam’, a competition aimed at discovering new talents.
‘Fuji To Bam’ is an indigenous music activation platform of Goldberg, which is manufactured by Nigeria Breweries Plc.
According to the organisers, the winner
of the contest, which will start in May, will be crowned the ‘Oni Wura1
of Fuji To Bam’, in addition to getting a cash reward of N750, 000.
The Corporate Affairs Adviser of Nigerian
Breweries Plc, Mr. Kufre Ekanem, explains that the competition will
take place across key cities in the South West.
He notes that notable Yoruba actors, like
Sanyeri, Kamilu Kompo, Mr. Latin and Odunlade Adekola, will grace
events of the contest from the quarter final to the grand finale stages.
He says, “Auditions will hold in Ota,
Ibadan, Oshogbo, and Akure. Identified talents from the auditions will
later converge on Ibadan, the Oyo State capital, for the final selection
of 30 contestants that will proceed to the quarter final at Ota, Ogun
State.
“Ilesha, in Osun State, will host the
semi-final. The grand finale, which will hold in Ibadan, Oyo State, will
be an exciting life-changing experience for the finalists.”
Ekanem adds that fuji enjoys a huge
following, especially in the South Western part of Nigeria, which has
led the brand to create ‘Fuji To Bam’ to connect with consumers.
He explains that Antenna and Twinzobia
Twins, winners of the first and second editions from Oshogbo and Ibadan
respectively, are already doing well in their music careers.
“We encourage youths with talent in fuji to seize this rare opportunity that comes once a year,” Ekanem adds.
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